Lisa Eldridge Pop-up
We brought the Lisa Eldridge world to life through an immersive pop-up that blended elegance, innovation, and a deep sense of brand storytelling. Guests were invited into a space that felt both luxurious and intimate, with velvet-draped interiors, vintage-inspired vanity stations, and softly lit product displays. Every design detail—from the bespoke colour palette to gilded accents and floral touches—reflected Lisa’s signature aesthetic. The pop-up also featured interactive beauty experiences, exclusive product previews, and photo-worthy moments tailored to spark joy and shareability.
Located in the heart of Covent Garden, the pop-up ran for two unforgettable weeks, drawing in beauty lovers, brand fans, and curious passersby alike. The central London setting provided the perfect backdrop for this elegant, immersive experience—combining high footfall with a space that felt exclusive, calm, and deeply curated.
Did you spot us?
What was the point?
The Seamless Skin Pinpoint Concealer took centre stage at the Lisa Eldridge pop-up—a hero product designed for precise, buildable coverage with an ultra-natural finish. Sleek, minimal packaging and an inclusive shade range made it a standout both visually and functionally. Inside the pop-up, the concealer was displayed in dedicated testing zones with backlit mirrors and custom shade bars, allowing visitors to swatch, explore, and find their perfect match with guidance from expert makeup artists. Presented alongside Lisa’s complexion collection, the concealer embodied her signature approach to enhancing beauty with effortlessness and elegance
TheCrème collab
In partnership with beauty retailer Crème, the pop-up marked Lisa Eldridge’s first physical retail collaboration—blending her signature artistry with Crème’s modern, community-led approach. Visitors could shop the full collection in person, bringing the online experience to life.
